Selected work
Research-led design across e-commerce, charity, and education.
From full product redesigns to research programmes to mobile apps. Grounded in data, tested with real users, built to hold up under commercial pressure.
E-Commerce | UX Design | User Research | Prototyping | Strategy
Redesigning Seasalt's Header & Menu
A research-led header and navigation redesign, validated with an A/B test before launch — grew mobile search engagement by 51% and desktop account engagement by 60%
E-Commerce | UX Design | User Research | Prototyping | Strategy
Redesigning Seasalt's Header & Menu
A research-led header and navigation redesign, validated with an A/B test before launch — grew mobile search engagement by 51% and desktop account engagement by 60%
E-Commerce | UX Design | User Research
Redesigning the Product Detail Page (PDP)
A mobile-first redesign that delivered a 24% uplift in conversion and reduced bounce rates by 12%
E-Commerce | UX Design | User Research
Redesigning the Product Detail Page (PDP)
A mobile-first redesign that delivered a 24% uplift in conversion and reduced bounce rates by 12%
Community | UX | Information Architecture | User Research | Strategy
Transforming Fuse: A UX Optimisation of Seasalt’s Intranet
Improving usability and brand alignment to enhance the employee experience and drive engagement.
Community | UX | Information Architecture | User Research | Strategy
Transforming Fuse: A UX Optimisation of Seasalt’s Intranet
Improving usability and brand alignment to enhance the employee experience and drive engagement.
E-Commerce | UX Design | User Research | Prototyping | Strategy
Optimising Seasalt’s Navigation & IA
Revamping user experience through improved navigation and usability and driving 18% increase in page views to key product categories
E-Commerce | UX Design | User Research | Prototyping | Strategy
Optimising Seasalt’s Navigation & IA
Revamping user experience through improved navigation and usability and driving 18% increase in page views to key product categories
Charity | UX/UI Design | User Research
ShelterBox Volunteer Portal Redesign
Redesign of the volunteers portal taking a strong user led approach.
Charity | UX/UI Design | User Research
ShelterBox Volunteer Portal Redesign
Redesign of the volunteers portal taking a strong user led approach.
EdTech | Community | UX/UI Design | Responsive Design
Get Revising Responsive Website
Responsive site redesign and study tools that would work across a variety of device sizes.
EdTech | Community | UX/UI Design | Responsive Design
Get Revising Responsive Website
Responsive site redesign and study tools that would work across a variety of device sizes.
EdTech | Community | UX/UI Design | App
Get Revising Study Planner App
Mobile and tablet app design for the most well loved tool, the Study Planner.
EdTech | Community | UX/UI Design | App
Get Revising Study Planner App
Mobile and tablet app design for the most well loved tool, the Study Planner.
EdTech | Community | UX/UI Design | A/B Testing
UniMatch: Designing a University Course Search Tool
Developing a tool that students can use to search and find university courses
EdTech | Community | UX/UI Design | A/B Testing
UniMatch: Designing a University Course Search Tool
Developing a tool that students can use to search and find university courses
EdTech | Community | UX/UI Design | App
TSR Discussion App
Designing the new discussion app for The Student Room.
EdTech | Community | UX/UI Design | App
TSR Discussion App
Designing the new discussion app for The Student Room.
Senior UX & Product Designer and Design Leader.
Passionate about people, research, and crafting data-driven experiences.
Copyright 2026 by LJ Hazzard
Senior UX & Product Designer and Design Leader.
Passionate about people, research, and crafting data-driven experiences.
Copyright 2026 by LJ Hazzard
Senior UX & Product Designer and Design Leader.
Passionate about people, research, and crafting data-driven experiences.
Copyright 2026 by LJ Hazzard